SEO Training

Search Engine Optimization Training Course Now @ Madurai

SEO stands for Search Engine Optimization. It is the process of improving and promoting a website in a search engine's un-paid (organic) or natural results. SEO may target different kinds of search, including image search, video search, places search, book search, news search, blog search etc... SEO isn't just about search engines it's about making the website better for users too. G Tech Education offer professional SEO training with major goal of providing exhaustively knowledge in SEO to help students implement the SEO tactics in Real-Time. We offer a highly industry oriented and very advanced syllabus with market demands in mind. Our approach is 90% practical and 10% theoretical.

Take a look at what’s included:

Our search engine optimization training courses are designed and trained by SEO experts. Our SEO Course will cover below things

1Internet & Search Engine Basics

An Introduction to Internet Marketing (Online Marketing)
Types of Internet Marketing
How Search Engines Work
Search Engines History
Website Basics
Using Search Operators
Understanding the SERP
Google Algorithm Updates
Google Page Rank Technology Overview
Google Toolbar

2SEO Overview

What is SEO?
Black Hat / White Hat / Grey Hat SEO
The ROI from Search Engine Optimization
Latest Updates about SEO

3SEO Research & Keyword Analysis

Introduction to Keyword Research
Market Research and Business Analysis
Types of Keywords
Keyword Research Methodology
Understanding Your Target Audience
Keywords Analysis Tools
Competition Analysis
Finding the good keywords
Localized Keywords Research

4Search Engine Optimization Tools

Web-based SEO Tools
Browser Extensions & Toolbars Suggestion
Google Analytics (Training on Google analytics individual qualification certification)
Google and Bing Webmaster Tools
Keyword Suggestions Tool (Google AdWords and others)
Google Trends
Competitive Research Tools
Link Analysis Tools

5On-Page Optimization

Initial Website Analysis
Basics of SEO friendly website design
Meta Tags Optimization
Effective Content Writing
Basics of Website Designing & Development
Usability & User Experience in Website
Google SEO Guidelines
Basics On-Site Optimization
Image Optimization
HTML & CSS Validation Report
Website Structure and Navigation Optimization
Code Optimisation
Iframes / Frames effects on SEO
URL Rewriting Techniques
Footer Optimization
Creating an HTML and XML sitemaps
Robot.txt File
Webmaster Tools Account Setup and management
Heading Tags & Anchor Text Suggestions
Canonical Tag
Website Speed & Page Load Optimization
Crawl Errors Resolution
Implement Redirection
Competitor Analysis & Suggestion

6Off-Page Optimization

Introduction to Offsite Optimization
What is Link Building?
Submission to search engines
Local search engines Submission
Linking Building Methodology
Directory Submissions for SEO
Social Bookmarking
Local Business Listing (Local SEO)
Classifieds Posting
Using Blogs for SEO
Blog Creation
Blog Submission
Blog Optimization
Blog Promotion
Article Submission
Press Release Submission
Forum Postings, signatures and commenting
Classified Posting
Question Answers Board
Video Submissions
Images Distribution (Pinterest, Flickr, Photobuket)
Hub Pages and Squidoo Lenses Creation
PPT & PDF Promotion
Guest Post Promotion
Infographic Promotion

7Advanced SEO Techniques

Static & Dynamic Website Optimization
Dream Weaver, Basic of HTML
URL renaming/re-writing
Broken Links checking and Fixing
W3c Validation
RSS
Feedburner
Alexa
Local Business promotion
Advanced Link Building and concept of Link Popularity
Panda Update
Google Caffeine
Google Penguin
RSS Feed Creation
Crawl Errors Resolution

SEO Career Opportunities

Choosing SEO as a career will offer better life because search engine optimization specialists are in demand more than ever before and it has been increasing at a very high pace currently. After completing our SEO course successfully you will come out as a fully fledged Search Engine Optimization Professional and you will be able to grab all the top SEO jobs which are available in this industry. Many of the SEO firms, particularly the larger firms, have employees in these job categories (SEO Project Manager, SEO Team Leader, Search Engine Marketing Manager, Senior Online Marketing Executive, SEO Marketing Specialist, Web Marketing Analyst, Core SEO Programmer, SEO Consultant, SEO Engineer SEO Analyst). To get an idea about new jobs opportunities in this industry take a look at the screenshots below from the research job trends based on Indeed's comprehensive index and Naukri . seo_job_ trends